Porsche is ever-improving the way customers can connect with the brand and most importantly, their vehicles. Recently, Tech Live Look was created by Porsche as an Augmented Reality technology design to improve technical service at Porsche dealerships in the United States.
Tech Live Look takes users into a high-tech projection that will show fine details (such as the threading on screws) within a Porsche model. Lightweight smart glasses show a “see what I see” video-conference that enables quick identification of any technical issues within a car. Tech Live Look can do much more than just provide real-time video capability. It allows the technical support team to take screenshots or send technical bulletins and instructions onto the projection surface of the glasses while the service technician is working on the vehicle. This type of information exchange is far more efficient than sending emails and photos or explaining complex technical issues over the phone. Porsche continues to make being Porsche customer an exciting experience!